The Most Popular Brunch Cocktail in Every State

Title graphic for “The Most Popular Brunch Cocktail.”

Sunday brunch. A popular weekend event for most people that involves a combination of breakfast and lunch food options and is often accompanied with fun cocktails like mimosas or Bloody Marys. With so many options to choose from, we set out to determine which brunch cocktail is the most popular in every state by utilizing Google Trends search volume.  

Methodology

In this study, we used Google Trends search volume to analyze a total of 39 search terms to find the most popular brunch cocktail over the past five years. We also analyzed which is the most popular juice to use in mimosas, along with an analysis of which well-known brunch cocktail reigns supreme in the U.S., the mimosa or Bloody Mary. Read on to see which was the winner in your state!

Battle of the Brunch Cocktails

There are two cocktails that immediately come to mind when you think of brunch, and that are on just about every brunch menu in the U.S.: Bloody Marys and mimosas. The first drink is a tomato juice base mixed with vodka and spices, and is usually garnished with a celery stalk or some olives. The second is a mix of fruit juice, normally orange juice, and champagne; however, the ratio of these two ingredients is up for debate. 

In a head-to-head face-off, mimosas win as the more popular brunch cocktail with around 84% of the states having a higher search volume over Bloody Marys. 

A graphic displaying which popular cocktail is more popular in the U.S. between Bloody Marys and mimosas.

Each State’s Favorite Juice for Mimosas

When it comes to ordering mimosas, there are a variety of juice flavors to consider and to choose from. Do you go for the classic orange juice, or branch out to cranberry, grapefruit, or even pineapple juice? 

When it comes to the classic, just eight states had a higher search volume for orange juice: Massachusetts, New York, North Carolina, North Dakota, Ohio, South Dakota, Virginia, and Washington. Cranberry juice came in at the top and was the most popular in 14 states. Pineapple juice was the most popular in Hawaii, which is no surprise for the state that is notable for the popular sweet fruit.

A map displaying the most popular mimosa juice flavor in every state.

The Most Popular Brunch Cocktail in Every State

There is quite a bit of diversity when it comes to the most popular brunch cocktail in every state, but the screwdriver was ranked the most popular overall with a combined total of 14 states. Similar to a mimosa, a screwdriver has orange juice but substitutes vodka instead of champagne. The classic mimosa came in a three-way tie for second place overall with sex on the beach and tequila sunrise at four states each. Irish coffee, a common morning beverage often combined with a bit of whiskey, was the most popular in Colorado, Delaware, and Virginia. Surprisingly, the Bloody Mary was the most popular in just one state, Wisconsin.

A graphic displaying the most popular brunch cocktail in every state.

Closing Thoughts

Brunch is a special time to get together with friends and family, whether it’s just because or a special occasion like an engagement or wedding shower. It’s sentimental moments like those that make you think about popping the big question with a gleaming engagement ring from Shane Co.

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