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Shane Co. Adds Cleaner Air to Long List of Health and Safety Protocols in Stores
From Upgraded Antimicrobial Biodefense System to Thermal Cameras, Shane Co. Offers Customers and Employees a Safe Shopping Experience

Denver, CO., Sept. 29, 2020 -- Shane Co., the largest family-owned jewelry company in the United States, announced today the company-wide installation of the Synexis® Biodefense System, a patented technology that reduces microbial threats, bringing cleaner air to all Shane Co. stores nationwide. This upgraded air-cleaning system is in addition to the many safety protocols previously implemented, establishing Shane Co. as a company that is continually first to market in retail for best-in-class technology.

Synexis’ patented technology pulls naturally occurring oxygen and humidity from the air to create Dry Hydrogen Peroxide (DHP™). Once DHP is actively introduced, it continually circulates through the occupied space to reduce viruses, bacteria, mold, odors and more from both the air we breathe and surfaces we touch. This technology is environmentally friendly and non-ozone producing. Wherever air goes in an indoor facility, so too does Synexis-produced DHP to safely reduce the presence of microorganisms. The system has been used across many industries including education, sports, healthcare, food service, animal health, government, retail and hospitality.

Safety Steps Being Taken for Stores

From the beginning of the Coronavirus pandemic, Shane Co. has incorporated strict protocols, including mandatory mask-wearing for employees and customers; offering face shields, gloves and hand sanitizer; implementing a one-way walking patter; social distancing; and sanitizing surfaces and tools several times a day. Additionally, with a temperature-reading thermal camera installed in each Shane Co. store, every visitor to the store has their temperature taken before entering the showroom.

A jeweler wearing a face covering and holding a sign that reads keeping you safe

Shane Co. Jeweler

"As a family-owned business, our top priority has always been and will continue to be the health and safety of our employees and customers," said Rordan Shane, CEO of Shane Company. "From the beginning of this global pandemic, we've worked towards having the strictest standards for sanitizing and safety and have seen our customers appreciate the extra measures we've taken and enjoy coming into our stores. We are thrilled to add the Synexis system to provide cleaner air and a safe experience in our retail stores."

With their long list of safety protocols, new technologies, and the added benefit of not being located in malls, Shane Co. is uniquely situated to be a safe place to shop and purchase engagement rings and meaningful gifts. In addition to implementing new standards to shop safely inside stores, Shane Co. has also launched new ways to shop, including No-Contact Curbside Service, virtual appointments, chat tools, texting options and in-store appointments.

About Shane Co.
The Denver, Colorado-based company is a fourth-generation, family owned jeweler committed to offering fine jewelry of the highest quality, from diamonds and engagement rings to gifts for any occasion. Shane Co. is a direct importer of diamonds, rubies, sapphires, pearls, and other gemstones and operates 20 stores in 13 states, as well as an online store at The jeweler is recognized in the industry as a price leader offering the finest array of customer benefits, including a Free Lifetime Warranty and a 60-day Money-back Guarantee. More than just a jewelry store, Shane Co. is your friend in the jewelry business.

About Synexis
Founded in 2008, Synexis® LLC is a leader in microbial reduction and the sole developer to design and patent technology that creates the gas form of Hydrogen Peroxide or Dry Hydrogen Peroxide (DHP™) for occupied spaces. Synexis technology takes what is naturally in the environment, ambient oxygen and humidity (water molecules in gas form), to created Hydrogen Peroxide Gas (H2O2) or Dry Hydrogen Peroxide. Synexis DHP technology is patented, and effective at reducing bateria, viruses and mold in the air and on surfaces within occupied spaces. i,iiThe Synexis system is UL Certified to produce no ozone and works continuously without disruptions in normal operations or workflow.2 Synexis systems are regulated by the US Environmental Protection Agency and state governments as antimicrobial devices. Accordingly, Synexis Systems are produced in an EPS-registered facility and packaged and labeled in accordance with EPA regulations appearing at 40 CFR 152.500.

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Media Relations Contact:
Mimi Wogtech

i Synexis Accessed August 14, 2020.
ii Herman CK, Hess J, Cerra C. Dilute Hydrogen Peroxide Technology for Reduction of Microbial
Colonization in the Hospital Setting. AJIC. 2015;43(6S):S25-S26. doi: 10.1016/j.ajic.2015.04.064.