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Create Your Dream Ring

Discover the endless possibilities to customize your engagement ring and wedding bands. Create your unique look at Shane Co.

 

Surprise for Couple Celebrating 50th Anniversary

Mr. & Mrs. Cooper didn't have the budget for a 50th wedding anniversary celebration, so their friends got involved and put together a surprise vow renewal ceremony and reception! Our team at Shane Co. in Scottsdale, Arizona was thrilled to be in on the secret.
 
 

Why Work at Shane Co.?

Apply Now - Are you ready to take the next big step in your career? Shane Co. could be the place for you. We proudly and profitably have fun!
 
 

How to Select a Diamond: The 4Cs

Are you thinking of buying a diamond? Learn what to look for. Decide your priorities. Then make the choice that's right for you.
 
 

Red Carpet Sparkle

Get ready for a big night just like celebrities do - with plenty of sparkle! Shane Co. has hundreds of fashionable and red carpet-worthy diamond jewelry styles that will make you shine like the star you are.
 
 

Surprise Marriage Proposal at Denver Nuggets Game on Shane Co. Kiss Cam

Shane Co. customer Andrew Rugare surprised the love of his life, Jamee, with a surprise marriage proposal - and a stunning halo diamond engagement ring - during the Shane Co. Kiss Cam break at the January 15th game between the Denver Nuggets and Miami Heat. She said "yes" in front of thousands of fans at the packed Pepsi Center!
 
 

The Race to Her Heart

Shane Co. couple John and Hannah got engaged at Colorado's 2015 BolderBoulder 10K run! Share in their love story, see John's adorable proposal and get a closer look at Hannah's sparkly engagement ring.
 
 

The Fantasy Collection®

Personalize your engagement ring with a 14k white gold fancy head, exclusively at Shane Co.
 
 

Major Crush

Confess your #MajorCrush this Valentine's Day with a jewelry gift she'll love.
 
 

Behind the Scenes: Men's Fashion Month 2016

Shop the Look - Go behind the scenes at Shane Co.'s Men's Fashion Month photo shoot.
 
 

All Eyes on You

Shop the Look - Don't hide your confidence. Wear it with fashion forward jewelry from Shane Co.
 
 

Hello, Handsome

Shop the Look - His look deserves a second look. Find the perfect jewelry accessories for his dapper style at Shane Co.
 
 

Honeymoon Bliss

Shop the Look - There's nothing better than that honeymoon bliss.
 
 

Picnic for Two

Shop the Look - Our Shane Co. bride and groom stole a moment alone during their big day to have a picnic for two!
 
 

Shane Co. Triple Chain Necklace Set: 10 Ways to Wear It

Want to rock the layered look, but don't know where to start? The Triple Chain Necklace Set in Sterling Silver from Shane Co. makes it easy to get the look.
 
 

Behind the Scenes: Summer 2015 Jewelry Trends Photo Shoot

Get a behind-the-scenes look at Shane Co.'s summer 2015 photo shoot and see how our stylists, photographers and models bring jewelry trends to life.
 
 

He Said Yes

Shop the Look - We're all about long-term relationships. That's why we give you a Free Lifetime Warranty. Find the perfect wedding rings and wedding day accessories at Shane Co.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Onesie

Head to Shane Co. for the gift she really wants: fine jewelry!
 
 

Final Touches

Shop the Look - Create a wedding day style that reflects your love. Pure. Intense. Solid. Start at Shane Co. or ShaneCo.com and find handsome wedding rings, plus plenty of accessories for your big day.
 
 

Dynamic Duo

Shop the Look - Commit to each other and to great style. Find the perfect jewelry for your wedding day at Shane Co.
 
 

First Look

Shop the Look - The jewelry you wear during your first look will always remind you of the special moment. Find gorgeous accessories for your big day.
 
 

Vow to be Bold

Shop the Look - Complete your wedding day looks with flashes of fabulousness from Shane Co. 14k gold. Sterling silver. Stainless steel. Hand-selected diamonds. Cultured pearls. Natural rubies and sapphires.
 
 

Shane Co. Valentine's Day Radio Ad - Hockey Tickets

Tom Shane is on the air making sure guys know what their major crush really wants this Valentine's Day! Shop jewelry gifts she'll love here.
 
 

Shane Co. Valentine's Day Radio Ad - Lingerie

Tom Shane is on the air making sure guys know what their major crush really wants this Valentine's Day! Shop jewelry gifts she'll love here.
 
 

Shane Co. Valentine's Day Radio Ad - Love Coupons

Tom Shane is on the air making sure guys know what their major crush really wants this Valentine's Day! Shop jewelry gifts she'll love here.
 
 

Shane Co. Valentine's Day Radio Ad - Stuffed Bear

Tom Shane is on the air making sure guys know what their major crush really wants this Valentine's Day! Shop jewelry gifts she'll love here.
 
 

Major Crush Teaser

Watch Full Video - Find out what happens when he confesses his #MajorCrush. Watch the full-length video here.
 
 

Play the Wildcard

Shop the Look - We're digging the bad boy look. You? Find contemporary men's jewelry at Shane Co.
 
 

Command the View

Shop the Look - Wherever you are, command the view. Shop contemporary men's jewelry from Shane Co.
 
 

Instant Street Cred

Shop the Look - Always live fiercely. Shane Co.'s contemporary men's jewelry designs make it easy.
 
 

Shine Bright with #ShaneCo

It's always a good time to shine bright! Click below to find the perfect jewelry to complete your look, then share your favorites on social media with hashtag #ShaneCo.
 
 

Sparkle with #ShaneCo

You should always leave a little sparkle wherever you go! Find sparkling jewelry here, then share your favorites on social media with hashtag #ShaneCo.
 
 

Moments of Cool

Shop the Look - Wear it your way. There are no rules, so get creative with Shane Co.'s contemporary jewelry designs.
 
 

Shane Co. Toyland — Real Sterling Silver

This party starts with style. Head to Shane Co. to shop our collection of sterling silver jewelry
 
 

Shane Co. Toyland — Must-Have Styles

You can never have enough pearls. Head to Shane Co. to shop our gorgeous pearl collection.
 
 

Shane Co. Toyland — 14k Italian Gold

Did someone say gold? Head to Shane Co. to shop our beautiful Italian gold jewelry.
 
 

Shane Co. Toyland — Bold Gemstone Colors

Give her something to brag about. Head to Shane Co. to shop our collection of fine jewelry.
 
 

Shane Co. Toyland — Hand-Selected Diamonds

She won't want to share these toys. Head to Shane Co. to shop sparkling diamonds.
 
 

Shane Co. Toyland — Modern & Trendy

Spoil her rotten! Head to Shane Co. to shop our collection of fine jewelry.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Weed Whacker

Return the weed whacker and get what she really wants: fine jewelry! Shane Co. has beautiful, exclusive styles any woman would love.
 
 

Shane Co. #HolidayHint: She Doesn't Want an Iron

Forget practical. She wants something pretty! Head to Shane Co. and get her the fine jewelry gifts she really wants.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Toaster

Ditch the toaster. She wants fine jewelry from Shane Co. Shop for her perfect gift here.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Sweater

She doesn't need another sweater. Shop our collection instead.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Scale

Overwhelmed by the thought of gift shopping? Shane Co. has thousands of easy and affordable fine jewelry gifts any woman would love.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Printer

Don't know what she really wants? We'll give you a hint: Real Italian gold. Real sterling silver. Natural gemstones. Colorful sapphires. Sparkling diamonds. Cultured pearls. Visit us to find easy and affordable fine jewelry gifts for every woman on your list.
 
 

Bare Your Truth

Shop the Look - Complete your look with modern accessories from Shane Co. Shirt optional.
 
 

Shane Co. #HolidayHint: She Doesn't Want an Emergency Car Kit

Shopping for her has never been easier. Shane Co. has thousands of easy and affordable fine jewelry gifts every woman will love.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Blender

She can never have enough jewelry. Get her the gift she really wants.
 
 

Shane Co. #HolidayHint: She Doesn't Want a Vacuum

Truth is, she wants something that sparkles. Shane Co. has easy and affordable fine jewelry gifts that she'll love.
 
 

Shane Co. #HolidayHint: She Doesn't Want Food Storage Containers

Shane Co. has what she really wants. Visit us to find easy and affordable jewelry gifts for every woman on your list.
 
 

The Perfect Summer Wedding

Shop the Look - There's nothing more beautiful than a perfect summer wedding.
 
 

Find Your Signature Look

Shop the Look - Want a look that's all your own? Dial up the cool factor with sterling silver, stainless steel, titanium and leather jewelry designs from Shane Co.
 
 

A Beautiful Shane Co. Bride

Shop the Look - Every bride should feel like the princess she is on her big day.
 
 

There Are No Rules

Shop Now - Whatever look you're going for, play by your own rules. Get creative and show off your style with Shane Co.'s contemporary men's jewelry designs.
 
 

Big Night

Shop the Look - Your big night ensemble isn't complete without the sparkle! Jewelry is a wonderful way to express yourself—it accentuates confidence and gives you that extra oomph when you need it. Give yourself a confidence boost with something new from Shane Co.
 
 

A Dashing Shane Co. Groom

Shop Now - Brides aren't the only ones who've mastered the wedding day style game!
 
 

Step Up Your Style

Shop Now - Whatever look you're going for—casual, bold, eclectic—we make it easy to flaunt your signature style.
 
 

Attitude with an Edge

Shop Now - Live fiercely. Play with attention-grabbing patterns and textures. Dial up the glam with hand-selected diamonds, natural sapphires and other colorful gemstones.
 
 

Crossover Styles

Shop Now - There are no rules, so get creative with our contemporary jewelry designs in fine Italian gold, sterling silver, stainless steel, titanium and leather.
 
 

Own Your Style

Shop the Look - We make it easy for you to flaunt your signature style. Shop jewelry that will complete your look at Shane Co.
 
 

Creating Meaningful Memories with Shane Co.

Meghan shares her touching childhood memories of picking out gifts for her mom at Shane Co.
 
 

Planning a holiday proposal?

Find the ring of her dreams at Shane Co.
 
 

Fashionable Gift Ideas - Exclusively from Shane Co.

Find treasures for everyone on your shopping list this season at Shane Co.
 
 

When She Loves It

With our unique selection of engagement rings, she's sure to experience love at first sight with her Shane Co. ring
 
 

When Life Happens

We provide a lifetime warranty, because we understand the "oops" moments in life.
 
 

Holiday Shoppers Love Shane Co.

Find gifts for your loved ones at Shane Co.
 
 

Gifts for Your Loved Ones

For fashion-forward, on-trend jewelry, Shane Co. is where it's at! Check out our unique, gorgeous jewelry styles.
 
 

The Ring of Her Dreams

Check out our unique engagement ring styles you won't find anywhere else.
 
 

The Endless Possibilities of Pearls

Shop Now - Create chic and unique styles with a pearl shortener from Shane Co. Shop our gorgeous pearl looks here.
 
 

Transform Your Solitaire Earrings with Earring Jackets from Shane Co.

Surprise her with a pair of 14 karat gold earring jackets from Shane Co.! Jackets slide on to solitaire earrings and accessories any pair of diamond, sapphire or pearl solitaire earrings.
 
 

Cutting Out the Middleman

Shane Co. is a direct diamond importer, which means we cut out the middleman and pass the savings onto our customers. Shop our diamonds here.
 
 

Don't Robo-Shop!

Shane Co.'s engagement rings are unique and beautifully crafted, not mass-produced like you'll find at many other jewelers. Shop our sparkling collection here.
 
 

Nut Cracker

Hoping for an engagement ring? Afraid of cracking under the pressure of a salesman? Fear not at Shane Co.
 
 

One Strand, Endless Possibilities

Discover the many fun and fashionable ways to wear Shane Co.'s 65-inch Endless Strands of Pearls. Learn how to use Shane Co.'s ingenious pearl shorteners to give you even more options for styling our 65-inch pearl strands. See our selection of Endless Strands at Shane Co.
 
 

The Making of an Heirloom

Have you ever wondered what went into creating a ring that can be cherished for generations? Check out this video to watch the design process unfold from concept to finished heirloom, then shop our beautiful rings here.
 
 

Game On

At Shane Co. ,we prepare you for the toughest challenge you will ever face: popping the question. Shop our sparkling engagement ring selection here.
 
 

Tom Shane Records Radio Commercial #3,099

For those who aren't convinced there really is a Tom Shane, or that he's not the same Tom Shane who has been doing Shane Co. commercials about diamonds and engagement rings for the past 40 years, here is proof.
 
 

Guy Pops the Question in Front of Thousands of Sports Fans

Emily thought she had just won a gift certificate from a spa at half-time of the Minnesota Swarm major league lacrosse game. Surprise! She gets more than she bargained for when boyfriend Josh gives her a diamond ring from Shane Co.
 
 

Couple In Love Rescued By Jeweler's Last Minute Heroics

Great feel-good story and a real tear-jerker! A young couple in love planning to get engaged suddenly find themselves without an engagement ring, until Shane Co. steps in and gives them the ring of their dreams. Congratulations, Jason and Andrea! You can shop for your dream engagement ring here.
 
 

Bus Stops in the Name of Love - Marriage Proposal

Troy and Christie took the same bus to work. One day, Troy got up the nerve to say, "Hi." Three years later, he sealed the deal on ... you guessed it. Shop for your dream engagement ring here.
 
 

"Are You Kidding Me?!" - Surprise Marriage Proposal Required Sneaky Planning

Mark had to do some tap dancing (figuratively) to get Amber where he wanted her for his surprise marriage proposal. Shop for your dream engagement ring here.
 
 

Adrenaline Rush

Experience the thrills, energy and romance of summer. Find your adrenaline rush at Shane Co.