{"id":10295,"date":"2023-11-03T10:36:55","date_gmt":"2023-11-03T16:36:55","guid":{"rendered":"https:\/\/www.shaneco.com\/theloupe\/?p=10295"},"modified":"2023-12-15T13:17:48","modified_gmt":"2023-12-15T20:17:48","slug":"the-holiday-traditions-survey","status":"publish","type":"post","link":"https:\/\/www.shaneco.com\/theloupe\/articles-and-news\/the-holiday-traditions-survey\/","title":{"rendered":"The Holiday Traditions Survey"},"content":{"rendered":"\n
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  1. Feasts, Touchdowns, and Tarts: The Essence of Thanksgiving Traditions<\/a>
  2. Black Friday Dilemma: Dive into the Deals or Avoid the Rush?<\/a>
  3. Chestnuts Roasting and Endless Eggnog: Americans\u2019 Christmas Essentials<\/a>
  4. The \u201cState\u201d of Christmas Spending Across the U.S.<\/a>
  5. Deck the Halls in\u2026November? How Early Is Too Early to Start Decorating?<\/a>
  6. When to Invite Your Partner Home for the Holidays<\/a>
  7. Methodology<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n

    The magic of the holidays has a way of bringing people together. Whether it\u2019s gathering for a heartfelt Friendsgiving or cozying up for a classic screening of Home Alone<\/em> \u2014 cherished holiday traditions create memories that last a lifetime.<\/p>\n\n\n\n

    As the days grow shorter and festive celebrations like Thanksgiving, Christmas, and Hanukkah draw nearer, we grew curious about the myriad ways Americans mark these special times. We surveyed over 2,800 Americans, eager to uncover the essence of their holiday celebrations. Keep reading to see which holiday traditions Americans can\u2019t get enough of!<\/p>\n\n\n\n

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    Feasts, Touchdowns, and Tarts: The Essence of Thanksgiving Traditions<\/h2>\n\n\n\n
    \"Infographic<\/a><\/figure>\n\n\n\n

    Thanksgiving is one of the most celebrated holidays in America, characterized by elaborate spreads, the iconic Macy\u2019s Thanksgiving Day Parade, and an abundance of delectable pies. We asked Americans from coast to coast what holiday traditions they celebrate on Turkey Day.\u00a0<\/p>\n\n\n\n

    This year, the classic Thanksgiving dishes <\/strong>Americans are most looking forward to indulging in are turkey or ham (54%), mashed potatoes with gravy (45%), stuffing (43%), pies (42%), and mac and cheese (32%).<\/p>\n\n\n\n

    When it comes to pies<\/strong>, pumpkin pie reigns supreme, with a whopping 40% of respondents naming it their top choice. Apple pie trails behind but remains a favorite, securing 20% of the pie preference.<\/p>\n\n\n\n

    While the Thanksgiving feast is but a brief moment of indulgence, Americans often complement the day with cherished non-food rituals.<\/strong> Topping the list is watching football, with 35% tuning in, closely followed by 28% who eagerly await the Macy\u2019s Thanksgiving Day Parade.<\/p>\n\n\n\n

    Other beloved holiday traditions<\/strong> include selecting a Christmas tree (25%), settling in for A Charlie Brown Thanksgiving<\/em> (23%), and gathering for a Friendsgiving celebration (22%). Indeed, there\u2019s unparalleled joy in lounging on the couch \u2014 especially after going back for seconds or even thirds.<\/p>\n\n\n\n

    While Friendsgiving<\/strong> offers a delightful opportunity for a second Thanksgiving feast among friends, it\u2019s intriguing to note that only 28% of respondents claim to regularly partake in this tradition. A significant 72% opt out, and a whopping 83% express a preference for the classic Thanksgiving over Friendsgiving. Could it be that nothing compares to Mom\u2019s signature Thanksgiving dishes?<\/p>\n\n\n\n

    Yet, as many can attest, Thanksgiving isn\u2019t always a picture of harmony, especially when family members of varying perspectives gather. Our findings reveal that respondents are most prone to engaging in heated debates <\/strong>with siblings during the Thanksgiving meal, with 29% admitting to such encounters. Furthermore, over 1 in 10 Americans (12%) anticipate a heated exchange with their uncle at this year\u2019s dinner table.<\/p>\n\n\n\n

    On the night before Thanksgiving, a segment of Americans extend their celebrations to local bars.<\/strong> Our survey indicates that 22% of respondents venture out to their neighborhood bar on \u201cThanksgiving Eve,\u201d leaving 78% who prefer the comfort of home.<\/p>\n\n\n\n

    Perhaps many of those staying in are sidestepping an unexpected high school reunion. Meanwhile, others enthusiastically embrace \u201cDrinksgiving\u201d \u2014 the Wednesday preceding Thanksgiving, renowned as one of the year\u2019s most popular drinking days. An apple cider cocktail to toast the occasion, anyone?<\/p>\n\n\n

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    Black Friday Dilemma: Dive into the Deals or Avoid the Rush?<\/h2>\n\n\n\n
    \"Charts<\/a><\/figure>\n\n\n\n

    While many Americans might perceive shopping on Thanksgiving Day as overly materialistic, others wholeheartedly embrace it. We sought to understand Americans\u2019 views on Black Friday shopping, exploring whether they prefer in-store or online experiences and if they set out on Thursday or wait until Friday to hit the racks.<\/p>\n\n\n\n

    Once the leftovers are put away, we found that the largest share of respondents (39%) say shopping online is their primary activity on Black Friday<\/strong>. This is followed by 18% who dive into Christmas decorating and 14% who prefer the in-store shopping experience. Nothing will get you in the holiday mood faster than getting an early start to Christmas shopping.<\/p>\n\n\n\n

    In terms of Black Friday shopping preferences,<\/strong> 49% of respondents favor online shopping, while a mere 9% opt for in-store experiences. Interestingly, 19% choose a hybrid approach, shopping both online and in-store. Yet, 23% steer clear of Black Friday shopping altogether. After all, who can resist the allure of their cozy couch after enjoying their Thanksgiving feasts?<\/p>\n\n\n\n

    While many Americans are preoccupied with holiday travel plans, others are already strategizing their Black Friday hauls<\/strong>. Our survey revealed that over a third of respondents (37%) kick off their online Black Friday shopping right on Thanksgiving Day. Meanwhile, 39% exercise a tad more patience, scoring deals on Black Friday itself.<\/p>\n\n\n\n

    In the race to snag in-person Black Friday bargains<\/strong>, the majority of Americans lean toward the comfort of home on Thanksgiving, with a mere 11% admitting to in-store shopping on the holiday itself. However, the scene shifts on Black Friday, as 31% of Americans brave the crowds to secure deals in person.<\/p>\n\n\n

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    Chestnuts Roasting and Endless Eggnog: Americans\u2019 Christmas Essentials<\/h2>\n\n\n\n
    \"Infographic<\/a><\/figure>\n\n\n\n

    Whether sipping on a glass of eggnog or delighting in a Secret Santa gift exchange, Americans nationwide embrace the festive spirit with their cherished holiday traditions. See how Americans celebrate one of the most celebrated holidays across the map.<\/p>\n\n\n\n

    There\u2019s nothing like making popcorn and perusing Netflix for the classic holiday movie<\/strong>. This festive season, survey results show that viewers are most likely to press play on Home Alone<\/em> (36%), How the Grinch Stole Christmas<\/em> (35%), A Christmas Story<\/em> (34%), Elf<\/em> (33%), and A Charlie Brown Christmas<\/em> (29%). Besides, what\u2019s Christmas without Snoopy or Max?<\/p>\n\n\n\n

    There is something special about wearing matching red-and-white PJ flannels with the whole crew. Our survey revealed that nearly a third of respondents (32%) embrace the tradition of matching pajamas or outfits<\/strong> with their loved ones during the holiday season.<\/p>\n\n\n\n

    Americans don\u2019t care about the presents underneath the Christmas tree \u2014\u00a0since they\u2019re too busy listening to Mariah Carey\u2019s \u201cAll I Want for Christmas Is You.\u201d <\/strong>On average, the song will grace their ears 33 times this holiday season. When polled about their sentiments toward the tune, a significant 42% professed their love for it. Meanwhile, 19% say they hate it and 38% remain indifferent.<\/p>\n\n\n\n

    Eggnog, the subject of much festive debate, emerges as the preferred holiday cocktail<\/strong> for nearly 30% of respondents. Trailing behind are Irish coffee at 12% and spiked hot chocolate at 11%. Any drink you can pair with whipped cream is a winner in our book.<\/p>\n\n\n\n

    Our survey revealed that 74% of respondents savor their Christmas dinner<\/strong> on the day itself, while 26% indulge a tad earlier on Christmas Eve. After all, there\u2019s nothing better than opening presents early and enjoying a Christmas feast early too.<\/p>\n\n\n\n

    Christmas is the season for gift giving. We found that 52% of respondents partake in a traditional gift exchange<\/strong>, where every family member swaps presents with one another. However, nearly a quarter (24%) opt for a more budget-conscious approach, engaging in a gift exchange with a predetermined spending limit.<\/p>\n\n\n\n

    Due to inflation, 56% of holiday shoppers<\/a> anticipate buying fewer gifts than they\u2019d prefer this festive season. This economic strain might explain why over 1 in 10 U.S. families (11%) forgo gift exchanges<\/strong> altogether.<\/p>\n\n\n\n

    Finding the ideal gift<\/strong> can be a challenge, from selecting the right sweater to the perfect pair of sneakers. However, our findings offer a hint: a majority of respondents (53%) lean toward valuing experiences over material possessions, with 47% still appreciating tangible gifts.<\/p>\n\n\n\n

    Now, let\u2019s delve into holiday gift spending patterns across states.<\/p>\n\n\n

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    The \u201cState\u201d of Christmas Spending Across the U.S.<\/h2>\n\n\n\n
    <\/div>