Our Promise

Our Promise to You

Since our founding in 1971, Shane Co. has earned the trust of customers through our unique combination of quality, value, selection, expertise, integrity and service. While you likely learned the “Four Cs” of buying diamonds, there’s a fifth “C” that’s equally important: our commitment to you, the customer. Shane Co. is committed to your absolute satisfaction. We want you to be delighted with the quality and craftsmanship of our jewelry, the value for your money, and the level of customer service.

Tom Shane's Signature

Tom Shane
Owner, Shane Co.

Why Shane Co.?
  • Free Lifetime Warranty
  • 10 Times the Selection of Typical Jewelers
  • 60-day Money-back Guarantee
  • Free FedEx Shipping*
  • Unmatched Upgrade & Trade-In Policies
  • Free Jewelry Cleaning, Maintenance & Repair
  • Great Financing Options
  • Free Layaway
  • Certified appraisal with every jewelry purchase
  • Best price, every day. No sales, gimmicks, or commissions
Free FedEx 2nd Day on every domestic order over $100 and only $5.50 for orders under $100. Free Overnight FedEx shipping on every domestic order over $1,000.
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Risk-Free Purchases

60-day Money-back Guarantee

If you are not completely satisfied - for any reason - you may receive a full refund of the purchase price within 60 days, as long as the merchandise is in its original condition and has not been worked on by any jeweler outside of Shane Co.; or you may exchange the merchandise and receive full credit towards another purchase. Special orders and custom engraved jewelry are not eligible for refund or exchange. Returns can be made by mail, or at any Shane Co. store.


Shane Co.'s Red UmbrellaYour personal information is not shared with anyone and is protected by VeriSign, the industry’s leading encryption software. Every purchase you make on ShaneCo.com is guaranteed; you are never accountable for fraudulent charges. We also do everything in our power to protect customer information off-line. All of our customers’ information is restricted in our offices.

Theft & Replacement Policy

If your Shane Co. jewelry is stolen, and you provide a police report describing the stolen jewelry, you will be able to purchase replacement jewelry at a discount. If the item was insured, we will work with your insurance company. If it was not insured, we will work with you directly and personally provide you with the same discount that we would offer an insurance company. We don’t want to profit from your loss.

Large Diamond
Commitment to Quality

Highest Quality

We buy our diamonds and other gems first hand, directly from the cutters in Antwerp, Tel Aviv, Bangkok and Mumbai, allowing us to hand-select only the most beautiful, high quality gemstones. Because of our exacting standards of beauty and quality, we reject a very high percentage of the diamonds we examine. We eliminate the middleman to control quality and deliver the best value to you. All Shane Co. gemstones are genuine. Unlike most jewelers, we do not buy or sell lab-created gems. We hand-select and hand-match the gemstones that are set in each piece of jewelry. All of our gold jewelry is 14 karat or higher, and all of our platinum is at least 90% pure. Every diamond we sell is graded according to exacting GIA (Gemological Institute of America) standards.

Certified Appraisal

Every piece of gold or platinum jewelry comes with a free certified appraisal, stating the value, and describing your purchased item in detail. Your appraisal can be used for insurance purposes, resale or trade-ins.

Our Commitment to You

Education • Hassle-Free • Integrity • Ethics
  1. We educate you so that you can make a well-informed buying decision.
  2. We promise to make purchasing jewelry from Shane Co. an enjoyable, hassle-free experience.
  3. We are forthright in presenting and advertising our merchandise. We are vigilant in protecting our customers against misrepresented gemstones.
  4. We uphold the highest standards of business ethics for ourselves and our vendors and suppliers, and only do business with vendors and suppliers who comply with the Kimberley Process, the Voluntary System of Warranties, and United Nations resolutions pertaining to conflict diamonds.

Jewelry Pen